Invisible for «hair salon [neighborhood]»
New customers find salons via Google + Instagram. Without top-3 ranking, you lose recurring revenue.
— Web design · Beauty & Hair
Salon websites that fill the awkward hours.
We design hair and beauty salon websites with online booking, stylist profiles, service galleries and Instagram-grade aesthetics — everything that translates into a full schedule.
+128% new-client online bookings
— The problem
Why customers pick the salon next door
Not enough work showcase
Cuts, colors, balayage, ombre — salon decisions are 100% visual. Without strong gallery, customers pick by price not quality.
No online booking system
70% of beauty bookings happen outside business hours (evening/weekend). Forcing customers to call loses bookings.
— The solution
What we build for beauty & hair salons
Goal: site continues your brand from Instagram to booked appointment.
Online booking with stylist selection
Customers book with their favorite stylist, see live availability, receive SMS reminders. Cancellations auto-fill from waitlist.
Cinematic work gallery
Filtered grids per service (color, cut, balayage, treatments). Before/after with consent management. Share-ready for social.
Stylist profiles
Page per stylist with portfolio, specialties, schedule. Customers in personal relationship with stylists = retention.
Service menu with transparent pricing
All services with actual or range pricing. Customers hate «call for price» — filter non-qualified, keep the serious.
Instagram integration
Latest posts feed live on site + smart link-in-bio routing directly to booking. Real funnel from social → customer.
— SEO
SEO strategy for beauty salons
Beauty SEO = ultra-local + service-specific. We target precisely what customers search before booking.
01
Service + neighborhood combos
«Balayage Mayfair», «keratin treatment Pangrati», «bridal makeup Glyfada». Each service × neighborhood = separate page.
02
Image SEO + Instagram
Photo alt tags, lazy loading, Pinterest-style metadata. We capture visual search traffic — massive for beauty industry.
03
Reviews + Google Business
Reviews are the #1 factor for beauty. We set up auto-request post-service, visualise ratings on the salon page.
Frequently asked questions
- How much does a salon website cost?
- From €1,500 for premium site with booking, gallery, 5 stylist profiles. Multi-location or salon with spa €3,000+.
- Which booking system do you recommend?
- Fresha (free), Calendly (simple), Treatwell (marketplace + commission), custom (premium). We discuss what fits your volume and budget.
- How do I handle before/after consent?
- We set up proper consent form at booking, with checkbox for marketing use. «Yes» customers auto-populate the database. No legal exposure.
- Will it integrate with Instagram?
- Yes — auto feed, smart link-in-bio routing directly to booking. More effective conversion than Linktree.
- How fast will I see results?
- Online bookings from week one (existing customers start booking online). Local SEO 2–4 months for top-3. Beauty has the fastest results of any vertical we serve.
— We also serve
— Start a project
Let's fill your schedule
30-minute discovery call. We analyse your salon, Instagram, area and show you the leverage points clearly.