Your site looks like an off-the-shelf template
In legal services, aesthetics IS credibility. When someone needs counsel for a €500K divorce or commercial dispute, they don't trust startup-style sites.
— Web design · Law firms
Law firm websites that earn trust before the first call.
Prospective clients judge your practice from your website — especially for high-value matters (family, commercial, criminal). We design law firm websites that translate visual quality into trust and clicks into engagements.
+62% qualified consultation requests
— The problem
Why serious clients never reach the phone
No visible specialisation
«We handle all areas of law» means «we specialise in none». Serious clients search by specialty: criminal defence, commercial litigation, family law.
Invisible for high-value keywords
«Divorce lawyer Athens», «commercial litigation London» — high-intent, high-value queries. Without clear targeting, you lose the highest-quality engagements.
No real case outcomes shown
Generic «decades of experience» doesn't convince. Anonymised case wins — within professional confidentiality — turn visitors into clients.
— The solution
What we build for law firms
Legal branding is a delicate balance between gravitas and approachability. We design sites that achieve both.
Editorial-level branding
Premium typography (fonts no other firm in the city uses), photography of your actual office (not stock), serious but modern aesthetic.
Practice area pages
Separate pages for family, criminal, commercial, administrative law. Each deeply written — not 200 words of generic copy but actual client guides.
Anonymised case studies
«Client A, commercial dispute €800K — out-of-court settlement reached in 4 months». Respects confidentiality, builds trust through real outcomes.
Tiered consultation booking
Smart intake form: matter type → urgency → preferred contact. You receive only qualified prospects, never spam.
Legal insight articles
Editorial infrastructure for «What changes in the new law on...», «5 things to know before suing». Article + Author schema. Positions you as authority.
Crisis-friendly UX
When someone searches a criminal defence lawyer, they're in crisis. UX is clear, calming, with immediate contact (call button visible from any page). Not «contact us» in the menu.
— SEO
SEO strategy for law firms
Legal SEO is among the most competitive verticals. We target with surgical precision — not broad traffic that doesn't convert.
01
Practice area + geo combinations
Specialty + location combos: «divorce lawyer London», «commercial litigation Athens». 200+ such searches targeted through coherent information architecture.
02
E-E-A-T optimisation
Google requires E-E-A-T (Experience, Expertise, Authoritativeness, Trust) for YMYL topics like law. Author schema, bios, credentials, publications — all structured correctly.
03
Long-form practical content
«How a malpractice lawsuit proceeds», «Uncontested divorce: complete walkthrough». 2,500+ word articles that capture long-tail searches and build topical authority.
Frequently asked questions
- How much does a law firm website cost?
- From €4,000 for a custom-designed site with 6 practice areas, anonymised case studies and consultation booking. Solo practice from €2,500. Exact quote after discovery call.
- What about advertising regulations?
- Most bar associations restrict advertising for lawyers. No superlatives, no fake testimonials, no result guarantees. All content is written and reviewed under these rules — no disciplinary risk.
- How can I show case wins without breaching confidentiality?
- Anonymised case studies: matter type, financial scale (range), outcome, timeframe. Zero identifying information. Every case is reviewed by you before publication.
- How long until I see ranking results?
- Legal keywords are competitive. Target top-10 in 4–6 months for competitive practice areas, top-3 in 9–12 months. Branded searches («[firm name] lawyer») top-1 in 2 weeks.
- Will you continue SEO after launch?
- Optional monthly SEO/content service (from €600/month). Includes 2 articles/month, ranking monitoring, technical maintenance. Most firms continue for 12–24 months to build full authority.
— We also serve
— Start a project
Let's start with a discovery call
30 minutes to understand your firm, specialties and competitors. If we fit, we send a proposal within 48 hours.